Cate Russell-Cole’s advice about Facebook fan pages

There's been a discussion on Facebook in the last couple of days about the benefits or lack of benefits of getting more likes on our fan pages. Also, people are asking if they should pay Facebook for fan page advertising. I've found little benefit in the number of likes my page has and I found absolutely no benefit in paying Facebook to advertise my page. I am a proponent of doing the hard social networking work myself to get my book and me known. Cate Russell-Cole who was my guest on Choices this week just shared her thoughts on this subject. Cate is always finding ways to help her author colleagues out. Here are her wise words on the subject of fan pages.   Help to Solve Your Facebook Fan Page Problems Posted on February 14, 2014 by Cate Russell-Cole I used to advertise on Facebook: until they bought in timeline. Then the value I gained from my community building attempts died a cruel death. Everyone with a Page is now in the same boat: unless we throw in more and … [Read more...]